The PC industry is in a little big of a pickle as a recent report by International Data Corporation or IDC suggest that overall shipment of computers declined -9.8% in 2013. It was slightly less than the projected figure of -10.1%. So why is this important for someone who is running a business online or utilizes the internet for a source of business? The answer is quite simple, it affects the types of products or services you need to be offering online to your customers.
The PC industry overall has been on a steady decline for many years now, and it did not help the industry much with the introduction of all sorts of new gadgets including the iphone, the ipad, and all sort of all new devices that have come into the market. Now, consumers have a variety of choices and what used to be once a priority to upgrade and replace an old computer is been evaluated as maybe, we should buy a new tablet or ipad. We are not suggesting that all replacements of computers are as direct cause of the ipad or iphone, but rather these new powerful devices offer consumers choices in which they can now experience the World Wide Web with.
We have been forward thinking with our customers and have devised and manage to stay ahead of the curb with certain projects, by making them be more friendly to all these new devices. We model the idea of making a website adapt to the particular device that is viewing the website, because we know that consumers are no longer viewing your website via a desktop or laptop but through various different devices. We were suggesting to customers in 2009 to start the revolution of mobile websites and applications so, that when the time came that mobile devices would be the majority of your internet website traffic, their website would be ahead of the industry.
It’s important to understand these changes in the market with regards to how consumers are now experiencing and consuming the World Wide Web, because the ultimate goal of any website is to keep consumers engaged no matter how they decide to visit your particular website. We encourage that you ask questions regarding forward thinking implementations of any website project, so that you can truly understand if you are in par with the industry or ahead of industry. We feel that understanding how the industry is adjusting or moving is one more important thing we pay attention to when it comes to how and why we design your projects. Talk to one of our representative today to get a free evaluation of your business and see how you are taking advantage of these changes or lagging behind in the industry.